Why Klairs Soft Airy UV Essence Will Be Your Summer Favorite
by Gina Myung on Sep 10, 2018
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The Klairs Story
Klairs is a high-quality skincare brand that provides gentle, simple products for those with sensitive skin. Since their foundation in 2009, they’ve stayed true to their slogan of “Simple but enough,” and recognize that while the skin’s condition is constantly changing, it can be transformed with a reliable lineup of skincare products. Their mild, but powerfully effective, products have quickly risen as many people’s cult favorites, and have gained the trust of users for their gentle formulas free of filler ingredients, chemicals, alcohol, parabens, and artificial dyes & fragrances.A new approach to sunscreens
You’ve probably, at one point in your life, felt so uncomfortable with the feeling of sunscreen on your face, that you swore to never using them again. Sunscreens have a bad wrap because of the myths that all of them are oily, thick, and leave a white cast on the face.This is the very thing that the Klairs team worked for years on, when developing their new UV essence. While the Mid-day Blue Sun Lotion was already receiving praise for its hydrating formula, and ability to cancel out redness in the skin as well as block off heat, the Klairs team started to see how else they could better their sunscreens, and cater to those who wanted just a bit more pazzaz. While a year and four months in the making, the Klairs team finally announced the new Soft Airy UV Essence, created with new, superior chemical UV filters, and a formula that is light, non-greasy and hydrating, while not forming a white cast, instead protecting you throughout the day comfortably.[KLAIRS] Soft Airy UV Essence
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