4 Common Misconcpetions on Dark Skin & People of Color to Be Aware Of
by Wendy Kim on Feb 07, 2021
While Lunar New Year is celebrated in the month of February, it is Black History Month (African American History Month) in the States. Despite the fact that Wishtrend is a Korean company based in Seoul, there is a growing community and customers that is taking this journey of skincare with Wishtrend in the U.S. Thus, Wishtrend aspires to always take time to not only work closely with the Black community but also educate ourselves on the talks revolving around black community but more so specifically on the idea on skincare.
So, to celebrate every skin types and people of color, Wishtrend pulled up the most common misconception people have about skincare for dark skin and people of color so that we can all take this time to make sure we have a better understanding how 'skin' works regardless of the color of the skin. There are already amazing resources and leaders both in and outside the skincare community to educate us and bust the misunderstandings we have about dark skin and people of color.
Fortunately, we came across an amazing sources like the Black Skin Directory, founded by Aesthetician Dija Ayodele. They are revolutionizing the skincare industry by pointing women of color in the right direction, by locating dermatologists, aestheticians, and other skincare professionals who understand the “unique physiology of darker skin tones.”